Hey all – head over to our “Break the Ice” tribe and join. Then share your guilty and not-so-guilty pop culture favorites and/or your binge-worthy suggestions!
You will also find two other ready-made tribes on our site: Ask a Question and Course Site Help. The Tribes feature of our site allows any member to create a group for folks of similar interest. Try it out!
The online tools offer much opportunity and promise. In Tribes: We Need You to Lead Us, Godin notes that “Internet companies have taken the original idea behind blogs and amplified it into a set of tools that anyone can use to tighten a tribe.” Facebook, Twitter and others allow interaction and information sharing – with replies built in…Tribes takes a big picture view of the possibilities of social media and gathering people together. Godin argues that businesses fail because “they forgot to embrace their tribe” and offers a roadmap for creating a tribe, which he defines as “a group of people connected to one another, connected to a leader, and connected to an idea.”
All it takes for a tribe to form, Godin writes, “is a shared interest and a way to communicate.” Social Web sites break down geographic barriers. A tribe can be global or simply based in your community. Godin warns, however, that some organizations are stuck: bound by archaic rules or not only avoiding change but fighting against it.